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King Price Car Insurance



King Price Insurance is a multi-functional insurance company with a difference. It offers insurance on cars, housing, trailer, portable possessions, and short term personal insurance. It positions itself in the car insurance market as having super cheap premiums that decrease monthly.

King Price offers the three traditional car insurance product options (Comprehensive, Third party fire theft, Third party only) but with an industry first in South Africa − insurance premiums that automatically decrease monthly as your car depreciates.

Assist Benefits

King Price Assist − Help's just a call away − that is the philosophy of King Price Emergency assistance. If you need help, just pick up the phone and call 24 hours a day, 7 days a week, 365 days a year.

As a King Price comprehensive car insurance policyholder, you qualify for the following emergency roadside assistance, within SA borders …

  • Mechanical or electrical breakdown
  • Flat Tyre issues at both roadside and non-roadside locations
  • 10 litres of petrol delivered to you ASAP − max twice a year − for those 'out of petrol' moments.
  • Flat battery jump-start assistance
  • Locksmith assistance for those 'keys locked in your car' moments.
  • Stuck in a remote location? King Price will cover your accommodation for the night, taxi service home, assist with rental car.

Please take note Please read your assistance policy document for latest coverage limits, and process to follow to be eligible for these benefits.

King Price will also provide you will Accident assist, as well as Medical Assist.

The king's cab

This is a valuable service, at a small cost − that can be added to your monthly insurance premium − in which you will be able to summon the king's cab 6 times per annum. You can even use this cab more than 6 times but at your own cost...

The king's cab comes with two drivers − one will chauffeur you home in your own car, while the other will go along to bring your driver back once you home safe and sound.

Please take note Please note this is not a taxi service, these drivers will only be able to transport you in your own car. This is a great service if you are planning a night out to celebrate - Never drink and drive.

Bookings can be made by calling the emergency assist line, until 2:00 am.

Cancellations can be done 90 minutes before your scheduled pick-up to avoid penalties.

King Price features and benefits


Decreasing Premiums

Most insurance companies build in a "no-claims bonus" into your premiums, and totally ignore the fact that your car's retail value is quietly decreasing over time − leaving you with over-inflated insurance premiums. Who loses? You!

This decreasing feature is unique in the market, in that your insurance premiums decrease monthly as the value of your car depreciates.

King Price also doesn't believe in the no-claims bonus feature, rather providing you with cheaper premiums from the beginning.

Other value-adds

As a King Price policyholder you are not only covered in South Africa, but also in Botswana, Lesotho, Mozambique, Malawi, Namibia, Swaziland and Zimbabwe.

You are only covered for private use and should an incident occur whilst you are outside of SA, an additional excess will be applicable − which is a standard practice.

Please take note Always consult your policy document before embarking on a cross-border journey to ensure your coverage limits.

Discounted Premiums

As with most insurers, King Price will encourage you to extend your cover to home contents, portable possessions all on one policy. Not to mention that Trailers, motorcycles can also be added - increasing your ways to save in total, with maximum peace of mind.

Get a King Price Insurance quote!


Being frustrated with corporate greed and its unwillingness to change and improve for the good of consumer needs, King Price Insurance was born from the seed of hope that things could change for the sake of the greater good!
Since they started in June 2012 King Price has seen growth by the thousands each and every month in South Africa.
King Price car premiums decrease monthly as your car depreciates. As an example a Traditional insurance total premium over 36 months would result in R29 349, but King Price the total premium over 36 months amounts to R23 520. An instant 20% saving of over R5 829!
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